Science & Technology

The Armani Beauty Vending Machine allows you to test instantly and to shop our make-up best-sellers if you have limited time. You can virtually try on as many shades as you want and shop them, without worrying about convinience or testers hygiene. If you have more time and want the full Armani experience, the Armani Face Designers will be here for an advanced consultation and to offer you expert services.

Bring the color consultation to another level. Style My Hair Pro is the perfect application for our hairdressers.

L'Oréal Group, read more about : Makeup Virtual Try-on Maybelline

L'Oréal Group, read more about : SkinConsult AI Vichy

Available at lorealparis.com: Start with a clean face (no make up, glasses, no hair on your face) Find good natural light Take a selfie Give your age and Skin Type Get an estimate of your skin age and a personalized skin analysis Receive a tailor made product prescription.

L'Oréal Group, read more about : Demand Sensing

These products have been developed around the world, inspired by the beauty rituals and expectations of local consumers depending on their climate, their culture and their traditions. They are very successful in the regions where they originated and can also have an international appeal.

To take into account the wide variety of skin and hair around the world, L’Oréal's research teams have invested in many studies and developed, over decades, the tools for customized analysis.

From June 17-21, 2019, Cannes brings together the world’s leading marketing and advertising talent for the “International Festival of Creativity.” L’Oréal will use the event to reveal its latest innovations in terms of the customer experience.

A promise of reliability to consumers, respect for human and environmental diversity, ethical commitments L’Oréal has based its innovation strategy...