Miu Miu

Miu Miu is founded in 1993 as an alternative and subversive expression of Miuccia Prada’s singular vision.

The designer’s distinctive interpretation and decoding of the world today, her understanding of culture and the depth of her research, is its driving force. A universe of exploration and innovation, the ever-evolving nature of Miu Miu reflects the radical and impulsive character of the woman behind it.

Miu Miu is immediate, instinctive, and irreverent. With a light but always sophisticated touch, Miu Miu leads fashion, representing the courage to take risks and a razor-sharp instinct to respond to shifts in contemporary fashion and culture.

The brand celebrates and empowers women – celebrates and empowers humanity. Youthful in spirit – ageless – the Miu Miu community is plural. It may be worn by anyone and everyone. Its unifying trait is its strength, intelligence, and absolute individuality – and its love of fashion and culture.

Miu Miu in an infinite source of inspiration for beauty and resonates with an emancipated, sophisticated and conscious audience.