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L’Oréal shined at the Marie-Claire Beauty Awards 2018
On January 10th, four L’Oréal star brands were awarded during the 2018 edition of the prestigious Marie-Claire Prix d’Excellence Beauty Awards: Biotherm, Giorgio Armani, Kérastase and Sanoflore.
Four Featured Winners
Biotherm, Giorgio Armani, and Kérastase were selected by the international jury, while Sanoflore was featured among the French winners. Awardees are carefully chosen by an international jury of 22 journalists from different Marie-Claire Group magazines, a worldwide reference for the Beauty industry. Key criteria of selection are innovation, efficiency, texture, design and communication.
Biotherm
Biotherm received a special award for the “sensoriality” of its products. Julien Weill - General Manager France - and David Fridlevski – International General Manager - were both on stage to receive the award on behalf of the team.
Giorgio Armani
The brand was represented by Nathalie Berger-Duquene – General Manager for Fragrances at L’Oréal Luxe France –, was awarded for the Excellency of its ultimate liquid foundation “Power Fabric”, that teams long-wear coverage with a luminous, lightweight second skin finish.
Kérastase
The international jury also selected "Aura Botanica" by Kérastase for the naturality of its ultimate hair care range. Rosa Carrico – International General Manager – was delighted to receive the award on behalf of her team.
Sanoflore
Among the brands selected by the French Jury, Sanoflore was distinguished for its certified organic anti-fatigue and anti-ageing eye care range “Hypnotica”. Marie-Line Serrier-Deglaire – Marketing Director – was present to receive the prize and say a few words.
To find out more about Prix d’Excellence de la Beauté Marie Claire 2018, visit http://www.marieclaire.fr/peb2018/