Beauty Tech | L'Oréal Group | Science & Technology
L’ORÉAL SHOWCASES NEW BEAUTY TECH AND OPEN INNOVATION ECOSYSTEM AT SIXTH CHINA INTERNATIONAL IMPORT EXPO IN SHANGHAI
Clichy, 6 November – L’Oréal today presented its latest tech-enabled offerings and partnerships at the sixth annual China International Import Expo (CIIE) in Shanghai, one of the world’s largest trade shows, with a record 18 beauty tech innovations spanning diagnostic and coaching tools as well as inclusive, sustainable and personalized Beauty Tech solutions. L’Oréal is the largest exhibitor in the consumer goods sector at the state-level imports fair, which in 2023 features a record 270 exhibits from 22 brands.