L'Oréal Groupe
L’Oréal strengthens transparency content and launches the most expansive voluntary fragrance disclosure model
Responding to consumer desire for greater ingredient disclosure to make more informed purchasing decisions, the L’Oréal Groupe announced the latest of its industry-advancing transparency initiatives. The company’s new global model for fragrance ingredients disclosure will progressively provide an unprecedented level of information to consumers in an understandable and accessible way across its entire portfolio of brands and products