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RESPONSIBLE ADVERTISING & MARKETING COMMUNICATIONS POLICY

As a leader in the beauty industry the L’Oréal Groupe strives to be a responsible company, with strong commitments for People and the Planet, including advertising & marketing communications
Science & Technology

Skin Technology

For over 40 years, L’Oréal has been leading reconstructed human skin with state-of-the-art testing models for biological and dermatological research, leveraging its commitment for a Beauty Without Animal Testing.
Science & Technology

Lancôme renergie nano-resurfacer | 400 booster

NANO-RESURFACER | 400 BOOSTER is a beauty device that has been specifically developed to boost cosmetic penetration into stratum corneum and amplify product’s performance
Science & Technology

Kiehl’s Derma-Reader

Derma-Reader evaluates our customers’ skin using clinical imaging technology, measuring over 11 skin attributes both on and below the skin surface
Science & Technology

Beauty Genius - L’Oréal Paris

Leveraging AI technology to deliver beauty advice, skin diagnostics, and personalized products, Beauty Genius also enables consumers to try recommended products virtually.
Science & Technology

My Hair [iD] Hair Reader

Aunique hair color evaluator analyzer, which uses ultra-precise optics to analyze hair health and measure hair color, including natural color and color on lengths, gray percentage, hair fiber diameter, and in a second step, density
Commitments

L’Oréal’s Human Rights Report 2024

L’Oréal is committed to respecting Human Rights, in line with the United Nations Guiding Principles on Business and Human Rights (UNGPs). Transparency and reporting on our successes and challenges in implementing this commitment are key to embedding the principles into our business
L'Oréal Group

America’s Cup: L’Oréal Enters the Race and Sponsors the Orient Express Racing Team

L’Oréal enters the prestigious America’s Cup sailing race and sponsors the Orient Express Racing Team in all three categories, including the new women’s event.
Commitments | Science & Technology

Exploring the Magic of how Maybelline is Made

We will take you on a captivating journey through L’Oréal’s largest makeup manufacturing facility located in North Little Rock, Arkansas.
Brands

The Art & Science of Fragrance

Discover the multiple facets of our unique fragrance savoir-faire in The Art & Science of Fragrance series
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